FRIENDSHIP
BAKERIES
Friendship Bakeries is a cheerful bakery that tries to bring more joy into people’s daily lives. Food brings people together, they say. ‘Friends eat together’ was their motto. Their bread is something that puts a smile on people’s faces. A healthy, affordable yet tasty treat for young and old, family and friends. Everyone is welcome at this cozy family business.
Our marketing agency was commissioned to design the brand strategy, branding and website. Friendship Bakeries had to radiate warmth and family. We have therefore used warm and tasty colors. Food was the source of inspiration. The mark pattern therefore resembles stretched dough. We can almost smell the fresh bread…
Since then, our marketing agency has provided creative services that continue to help with strategic marketing, communication and execution.
Core values
Love & Unity
Joy & Friendly
Honest & Respectful
services
Discovery/Strategy
Logo design
Messaging
UX/UI
Site Taxonomy
Content Architecture
Visual Design
Web Development
Identity design
COLLATERAL
We developed collateral for Friendship Bakeries that they use both in their bakeries and online.
These are designed with the aim of letting others enjoy the surf. A friendly and playful splash pattern has also been developed, in keeping with the brand and the brand’s core values.
Web development
The purpose of this website is to position the company online. Important here is the brand experience, but also informing the visitor about the many bakeries that the company owns. For example, there are bakeries in the Netherlands, Canada and Nigeria. On the website, the visitor can quickly navigate to one of the bakeries.
You can also see which products the company offers on the website. This list of products will soon be expanded with more choice.
