SMARTWHIP
The new innovative whipped cream syringe. This revolutionary invention has been specially designed to contain larger quantities of gas. In the culinary kitchen, a lot of time is spent replacing nitrous oxide cartridges in a whipped cream syringe. With this new concept, nitrous oxide cartridges are a thing of the past. Smartwhip contributes to a more efficient use of time and is better for the environment.
Our advertising agency was hired to re-design Smartwhip’s branding, including the website. The challenge here was to create a logo that matched this technical invention, but also gave a nod to his culinary home. The tasty bold font, with rounded letters, was an ode to the technique of Smartwhip. Culinary, however, is a gallant and fluent concept. That is why we have placed a literal and organic pink ‘ whip’ on the ‘i’ of Smartwhip. Smartwhip may be a technical invention, but it belongs in the culinary kitchen.
Since then, our advertising agency has provided support in the field of brand strategy, marketing, communication and creative support.
core values
High speed & Efficient
Value for money & Innovative
SERVICES
Discovery/Strategy
Logo Design
Messaging
UX/UI
Site Taxonomy
Content Architecture
Visual Design
Web Development
Identity design
![Reclamebureau Amsterdam, Smartwhip met het logo van Smartwhip](http://cdn-5fc2bb44c1ac1a221c17abb9.closte.com/wp-content/uploads/2020/09/reclamebureau-amsterdam-smartwhip-logo.png)
![Reclamebureau Amsterdam, Huisstijlkleuren van Smartwhip](http://cdn-5fc2bb44c1ac1a221c17abb9.closte.com/wp-content/uploads/2020/09/reclamebureau-amsterdam-kleuren-van-smartwhip.png)
![Reclamebureau Amsterdam, Smartwhip Cream charger tank van Smartwhip](http://cdn-5fc2bb44c1ac1a221c17abb9.closte.com/wp-content/uploads/2020/10/reclamebureau-amsterdam-smartwhip-tank.png)
THE WHIP
The Whip originated from the white space of the letter A. In this way we always create a uniform logo. The Whip symbolizes the wide variety of recipes that can be made with Smartwhip
![Reclamebureau Amsterdam, Milkshake en een vlek op de achtergrond](http://cdn-5fc2bb44c1ac1a221c17abb9.closte.com/wp-content/uploads/2020/10/reclamebureau-amsterdam-smartwhip-milkshake.png)
![Reclamebureau Amsterdam, Smartwhip cakeje met een beslag erop](http://cdn-5fc2bb44c1ac1a221c17abb9.closte.com/wp-content/uploads/2020/10/reclamebureau-amsterdam-smartwhip-cakeje.png)
![Reclamebureau Amsterdam, Smartwhip persoon die een slagroombus aan het schudden is](http://cdn-5fc2bb44c1ac1a221c17abb9.closte.com/wp-content/uploads/2020/10/reclamebureau-amsterdam-smartwhip-persoon.png)
![Reclamebureau Amsterdam, Smartwhip gerecht op een schaal](http://cdn-5fc2bb44c1ac1a221c17abb9.closte.com/wp-content/uploads/2020/10/reclamebureau-amsterdam-smartwhip-gerecht.png)
![Reclamebureau Amsterdam, Smartwhip kopje met een dessert en wat fruit ernaast](http://cdn-5fc2bb44c1ac1a221c17abb9.closte.com/wp-content/uploads/2020/10/reclamebureau-amsterdam-smartwhip-dessert.png)
![Reclamebureau Amsterdam, Smartwhip met een gele vloeistof in een beker](http://cdn-5fc2bb44c1ac1a221c17abb9.closte.com/wp-content/uploads/2020/10/reclamebureau-amsterdam-smartwhip-gele-vloeistof.png)
![Reclamebureau Amsterdam, Smartwhip een bord met een uiengerecht](http://cdn-5fc2bb44c1ac1a221c17abb9.closte.com/wp-content/uploads/2020/10/reclamebureau-amsterdam-smartwhip-uiengerecht.png)
![Reclamebureau Amsterdam, Smartwhip met een aardappelgerecht en een saus](http://cdn-5fc2bb44c1ac1a221c17abb9.closte.com/wp-content/uploads/2020/10/reclamebureau-amsterdam-smartwhip-aardappelgerecht.png)
![Reclamebureau Amsterdam, Smartwhip met een maisgerecht en wat olie ernaast](http://cdn-5fc2bb44c1ac1a221c17abb9.closte.com/wp-content/uploads/2020/10/reclamebureau-amsterdam-smartwhip-maisgerecht.png)
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